Motion Design in PowerPoint – presentations that move

PowerPoint presentations areincredibly versatileand if you know how, you can do fantastic things with them. A tool we use foranimated presentation design is Motion Design (MD).Our article explains exactly what it is and how we use it to makeevery presentation visually compellingRead more in our article.

Motion Design: A Definition of Terms

The termMotion Design (or „moving design“) encompasses everything involving animation and video editingrefers to thecombination of audiovisual design and modern technology.

What i‑pointing offers in Motion Design

For ouranimated PowerPoint presentationswe at i‑pointing usevideo-specific, industry-standard softwareand specialize inall kinds of animationsOurdiverse portfolio of workincludes:

/ 2D explainer videos
/ animated typography
/ sophisticated 3D animations
/ Videos for social media
/ animated visuals for live events
/ GIFs

Why you should animate your presentations with MD

AlthoughPowerPoint has several animation toolsbut they can be limited and may not always produce the desired result. We therefore recommend that our clients animate theirpresentations and use MD. It enablessmoother, more complex animationsand opens up many possibilities – fromcharacter animation and 3D to longer, more professional-looking sequences.

TheIntegrating animations into PowerPoint requires deep technical and technological know-howto implement this effectively. That is why we havean in-house Motion Designer – Manlio – who is our leading expertin this field.

Motion design is one of themost effective ways to communicate a message quicklyIt capturesattention, without requiring actors, a film crew or a set. It also makes itrelatively easy to comply with corporate guidelines.

How to turn motion into emotion

In recent years,Video is the most commonly used formatin online content marketing, and with good reason. Few things capturea viewer’s attention as effectively as a smooth, well-produced animation. As people increasingly become accustomed toviewing content on screens, it is becoming increasingly difficult to capture their attention. Motion Design is an excellent tool for communicating evencomplex topics clearly and logicallyclearly.

Even if you manage to capture attention, it is often difficult to keep youraudience engagedbecause the human brain has anextremely shortAttention span. But when we use elements that appeal toemotions and feelings, perhaps even evoking memories, we can secure theundivided attentionof our audience.

Whether you are looking for a way to make yourpresentation look more professionalor considering how tomarket a new product onlineeffectively,Motion Design is the ideal tool. Contact us for aquote. We look forward to seeing you!