Impact strategy

Before the first slide is created.

Impact strategy for presentations – clarify the goal, target group and message before it starts.

Strong presentations start with the right questions. We provide them.

Impact strategy

Impactarchitectureforyourpresentation.

Impact strategy for presentations means: We work with you to clarify what this presentation should achieve before a single slide is created. The result is a resilient presentation framework on the basis of which your team develops content and design.

  1. Why is this presentation even created?

    Reason, goal and context.

  2. For whom – and what does this person already know?

    Target group, prior knowledge and needs.

  3. What should be triggered?

    Decision, confidence or momentum.

  4. What frame carries the message?

    Structure, dramaturgy and tonality.

Impactcomesinmanyforms.

For whom

A board pitch needs a different dramaturgy than a trade fair appearance. An investor presentation is a different language than an internal training course. We know the difference – and build the frame to match.

  1. Executives before board meetings

    The content is clear – but is the message right? Is the dramaturgy ready for decision?

  2. Sales teams before pitch meetings

    What should your counterpart think, feel and decide – and how does the presentation get you there?

  3. Marketing and communication under time pressure

    What has to stay and what can go?

  4. Presentations for trade fairs or events

    Effect occurs in seconds. What should your appearance trigger?

  5. Teams for training and onboarding formats

    Understandable and formulated in such a way that it sticks.

  6. Let's talk about your presentation. Before the first slide is created.

    Whether it's a specific project or an open question: we take the time.

Aconversation.Aframe.Afoundation.

How it's going

Impact strategy begins with a conversation. We listen, ask the right questions and bring structure to what is often still vague: What is this presentation supposed to trigger? With whom? Under what conditions?

This conversation creates a clear presentation framework – goal, target group, core message, dramaturgy. The basis for everything that comes after. Whether the implementation lies with i‑pointing or with you – the frame supports it.

Presentation House

Thesystemforeverythingthatcomesafterwards.

Discover the presentation house. We cover the complete presentation lifecycle.

Presentation systems

Masters, templates, style guides and slide libraries. The common basis for all presentations in the company.

Building blocks

  • Style guide
  • PowerPoint Master
  • Templates & Slide Libraries

Our portfolio

Workweareproudof.

From the individual slide to the complete presentation system. A selection of projects for companies of all sizes and industries.

Testimonials

Voicesfromsatisfiedcustomersandpartners

Read what customers and partners say about working with i‑pointing.

Hannes Heckel

Sustainability & Risk Management Specialist

„"i‑pointing implemented the design of our sustainability report professionally, creatively and reliably. The collaboration was always pleasant and solution-oriented"“

Carolina Matthys

Communication Manager

„"We like to rely on the professional, fast and very friendly team at i‑pointing for the screen design of our major events. Thank you for the good cooperation."“

Christian Underwood

Co-Founder & CEO

„"You didn't just read the speakers' every wish - you practically brought our software to life while programming it. If it needs slides, please do so from you."“

Wecomefromthepresentation.

Why i‑pointing

Impact strategy for presentations combines sound advice with 25 years of presentation experience. It needs people who know how presentations work in the room, on stage and in board meetings.

We come from 25 years of presentation work. We know what a film can do – and what it can’t. We know how decision-makers read, how listeners absorb, and how dramaturgy builds trust.

Our contacts for impact strategy – Sophia and Jasmin – have been working with decision-makers, managers and senior teams for years. They ask the uncomfortable questions. Constructive, precise, without detours.

Impact strategy is an independent service with i‑pointing. You can implement the developed framework internally, with another partner or together with us.

FAQ

Frequentlyaskedquestionsaboutimpactstrategy.

Here you will find answers to frequently asked questions.

Classic management consulting works on content, strategies and organizational issues. Our impact strategy focuses on presentation: audience, desired impact and message structure. You will receive a clear framework for further development.

Contact

Let'stalk.Beforethefirstslideiscreated.

Whether it’s a specific project or an open question – we take the time. An initial conversation costs nothing and usually brings more clarity than expected.

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